Jodoor operates as a network of franchised, modern, ecological farms specializing in high-quality leafy vegetables and aromatic herbs. Their products are renowned for their health benefits and uniformity, achieved without the use of pesticides or chemical residues. The mission of Jodoor is to support traditional farmers in their transition to the agriculture of the future through an innovative and inclusive approach with significant social, environmental, and economic impact.
In this endeavor, Jodoor holds the distinction of being the first hydroponic systems manufacturer in Morocco and the Maghreb region. Together with their partners, Jodoor spearheads a movement to democratize agriculture within controlled environments, aiming to enhance food and industrial sovereignty in Morocco and Africa.
Jodoor's technology ensures consistent productivity and quality, maintaining a fixed price year-round for their loyal customers. This sustainable and climate-resilient technology enables monthly production throughout the year (12 months, 12 harvests), optimal space utilization (20x), and the delivery of fresh, local products free from pesticides or herbicides while reducing water consumption by 85%.